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Aroundtown stays on board

Cup sleeve partner:

Thu, 16. June 2022
Aroundtown stays on board

In the summer of 2019, 1. FC Union Berlin secured promotion to the Bundesliga and have since looked back on three successful years in the top division. Aroundtown, Europe's third-largest real estate company, has accompanied that journey.

After the subsidiary Grand City Properites had already supported the U19 and U17 youngsters since 2017, Aroundtown joined as the main sponsor of 1. FC Union Berlin two years later and also expanded its involvement in the youth and women's sections. Union went on to reach 11th in the first season before finishing 7th and qualifying for the UEFA Europa Conference League. This year, Union grabbed fifth place and qualified for the UEFA Europa League.

After three years on the chest, Aroundtown will now become sleeve partners in the Europa League and the DFB-Pokal with the start of the 2022/2023 season. Supporting the Eisern's young talent also remains a declared goal of the partnership. Both the U19 and U17s of 1. FC Union Berlin will continue to wear the well-known Aroundtown lettering on their jerseys.

Oschrie Massatschi, Chief Capital Markets Officer at Aroundtown, on the long-term partnership: "To be successful in the long term - this is the goal that connects 1. FC Union Berlin with our group of companies. Having accompanied Union into the Bundesliga still fills us with pride and joy. We look forward to the future together and look forward to many more unforgettable moments on the European stage and in cup competitions."

"Together with Aroundtown, we made a successful start in the Bundesliga, produced a special jersey to mark the 100th anniversary of our stadium, and last year we kicked off with "Danke Unioner" on the last match day," said Jan Boysen, 1. FC Union Berlin's Managing Director for Sales and Marketing. "We are pleased to know that Aroundtown will continue to be at our side as a reliable partner."

About Aroundtown:
Aroundtown is one of the largest commercial real estate companies in Europe, focusing on sustainable investments and high-yield, quality properties in central European cities. Aroundtown is also a major regional employer in Berlin. Integration, flexibility and innovation make Aroundtown a reliable partner for growth and success.